Tag Archive | "graphic design"

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Is Freelancing The Answer ? Part 1

Posted on 23 September 2009 by Gavin Campbell

Being self employed is something that many people aspire to be at some stage in the future, from graduates to full time employees. So the really question is why peruse such a dream and what are the overall benefits. Being employed is very different to being self employed, so if your serious about taking that step, consider the pros and cons

There are definitely more risks and responsibilities involved in this type of day to day work. If you decide to work for someone for a fixed project or period of time to help them achieve their goal then that makes you a freelancer. What you are actually doing is selling your skills and time to that particular company.

It is your choice whether you get paid by the hour or by the project. You will have to negotiate your desired rates with the company and come to a compromise that works best for both parties. It always helps to contact other successful freelancers to find out how much they charge to give you better idea of how to price your services.

You might be wondering what the client gets out of hiring a freelancer, right?. Well, they are a number of benefits, firstly, freelancers are far more flexible than regular employees. Passionate freelancers will be prepared to work all hours in the comfort of their own home or office ,unlike the employee who will go home at a set time each day.

There is less commitment involved when a company hires a freelancer, because they only require you for that particular project. An employee is paid to turn up for work regardless of his workload. However, if you keep solid relationships with your clients, they should come back to you again and again.

If you check out the work and themes of most freelancers in design/illustration or copy-writing, you will find that they tend to specialise in a certain area or style of delivery, which makes them far more valuable and unique. This helps you to stand out from the crowd and get more attention if you building a brand.

You will actually save the client money because of the non commitment involved. They do not have to consider paying you when you not well or on holiday. There is no redundancy money to pay out or tax, so it means less administration work for them.

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What Makes A Top Notch Catalog

Posted on 12 September 2009 by Benjamin Smith

A catalog with attractive graphic design is like a portable salesman, every bit as effective as an actual one. By making use of a catalog, a consumer can decide which product to purchase after discussing his selected product with family members and friends. Therefore the catalog should be printed and organized in such a manner that consumers find it very attractive and are pulled towards the products printed on it.

A catalog must not allow features like design and colour to outshine the description of products. Therefore the catalog’s colour pattern should be your first consideration, in addition to the layout of graphics, so that the product photos do not look lack lustre and appear prominently on the catalog in lucid view. Any contemporary graphic design software can show you how the different variants will appear, and by using the colour picker tools, you can comfortably choose a palette that suits you.

The second thing you have to concentrate your attention on is the text layout of the catalog. Again, by making use of graphics tools, you can try out a few alternatives with different fonts and colours to see what suits and what does not look good. You should keep in mind while incorporating words that it should include all the major benefits of the products, but this information must be presented in a precise manner.

Adding design elements to the catalog should be he next in line after the basic layout with text and pictures is finalized. Trendy graphic design with a touch of class will lend an exclusive appeal to the catalog and will be effective in rousing the interest of customers in the products. For such graphic designs, either an expert designer can be hired or if you are creative enough and have some knowledge in this field then you can create one on your own.

While adding the decorative components to the catalog you can make excellent use of the pre designed graphics available in the latest graphic design software. This will save you a lot of effort and will ensure first class results.

After the designing part is completed, you have to look for a good printing firm to get your catalog printed. Always get the prints in large volume, as you can not be sure as to what quantity you will require in future. It is always advisable to ask for an expert’s opinion on your catalog design, so you can allow a good designer from the printing firm itself to suggest and make the necessary changes on your design before it goes for printing.

Learn more about how catalog is done and find out the latest brochure designs available in the market today.

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Making Your Website Look Professional

Posted on 10 July 2009 by Amy Nutt

Far too often, people put up a website, sit back and wait for offers and money to start rolling in. Others invest a ton of money into advertising before truly learning the ins and outs of website development.

What many of these internet entrepreneurs fail to understand is that cultivating a web presence is only half of the battle. First and foremost is to make the website appeal to the audience you are seeking. This means you will have to create something that works as intended, namely, draws in potential customers.

A Website is a Marketing Tool

A professional website is one of many items in an advertising arsenal that can help plead your case to a buying public. In many ways, it is the first impression that many people will have of your business.

Make that first impression count by making sure your site aligns with your business objective and goals.

A couple of ways to do this is by observing few simple rules, namely:

1. Check for grammatical errors and typos – how can you instill confidence in a consumer if your own website if full of errors. While you could argue that the average person may be unaware of these mistakes, many are and they have money to spend too. Besides, it simply looks sloppy and makes potential customers feel as if you don’t care. If you don’t care, why should they?

2. Make sure pictures, inserts and query boxes are properly aligned – sometimes an error in coding can offset photos, images, inserts and things like comment boxes. The offence is forgivable if this happens on a rare occasion, but too often and it looks extremely unprofessional. One aspect of web development is to make sure that the page loads up the right way every time. Check your site periodically to ensure it is working properly.

3. Forgo or minimize the flash – While flash animation can look cool, it may not have a place on a truly professional website. One reason why is the fact that not every potential customer is going to have a computer that has the ability to handle a ton of animated graphics. Some computers could even crash because of it. This could put off customers who may have wanted to utilize your services or purchase your products.

4. Keep it plain and simple – the language as well as the graphics should be straightforward, clean and free of frills. When at all possible try not to use ALL CAPS as it can appears if you are screaming at people. Keep info in small, bite sized paragraphs and when possible, make sure the site is free of pop up ads and other forms of advertising.

Another hallmark of a professional website is that it is easy to navigate. Sites that get too fancy with graphics and colors may be visually appealing on one level, but it does visitors no good if they can’t easily locate the about us, contact us or services button.

Keep Your Objective in Focus

In the end, your goal is to try to reach out to a buying public that wants what you have to sell. Your ability to achieve that goal will depend on how well you present yourself on the web. This makes maintaining and developing a professional website extremely important, as it can make all the difference between e-commerce success or failure.

Bear this in mind as you create your website and, if feasible, utilize the services of an established website developer to produce a quality, user friendly webpage.

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Create Splendid Graphics With 3D Max Rendering

Posted on 22 May 2009 by Chris Bacon

3D max rendering and animation makes graphics and models pop alive with visual excellence. A textual notation without the proper graphical representation lacks the luster necessary to bring the message home. There is no substitute for engaging the attention of visitors to your website. The photorealistic effects create attractive and brilliant results.

Capturing up to 120 frames per second gives real estate developers the power to make a picture say more than a thousand words. Virtual tours are anticipated for open properties listed on a website. Customers want to go in and out of each room from the comfort of their desktop or laptop. Interactive animation appeals to the technically savvy and aids those who need it.

As an architect, talent, expertise and initiative are often rewarded with huge bonuses and promotions. Architectural models to scale, detailed floor plans and various drafts deserve a life of their own. With 3D max animation, the potential for creating the client’s preferred design is virtually limitless. Designs of the future become drawings of today.

Interior designers who use 3D max rendering recognize the importance of giving their clients the best possible presentation in graphics, models, presentations and more. The design space takes on the necessary dimensions to give viewers the realistic look and feel thats required. Design choices take on a life of their own with animation features.

Real estate vendors tied to the construction industry take the technology seriously. Correctly designed schematics, interior configurations and remodeling exteriors are a way of life. Many people rely on full circle interfaces and animated choices to make construction decisions at a moment’s notice. Permits to begin building can be pushed through with cutting edge rendering. Whether old or new buildings, the modeling options create cost savings and open up opportunities to explore new levels of design.

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