These 20 blog traffic tips will give you the essential knowledge you need to help your audience find your blog.
Create interesting content.
1. Be unique. Even if you’re posting about the same subject as millions of other bloggers, make sure yours stands out as unique. If your subject is one that only you are talking about, congratulations, the field is wide open, now you just have to find your audience2. Post frequently. In the first few months of your blog’s lifespan, you should post at least once a day. Although it may seem like a lot to commit to, it’s vital to show visitors that your blog is well updated, extremely well updated. To help ease the burden, break up the content created on prolific days into several days, or even a weeks worth of posts. Just make sure you don’t miss any relevant breaking news in the meantime!
3. Be consistent. When you have a strong following, you can decrease your posting frequency to 3-5 times per week. If you’re going to be away, let your readers know. Trust is important in the blogger-follower relationship. To keep your follower’s trust you must be a steady source of information and be consistent in expressing your unique perspective.
4. Write with personality, your personality. The driest subject can be fascinating and the most exciting story can be sawdust. It’s the human element that draws us in. So make sure that whatever you write about, the reader knows its yours.
5. Post pictures, videos, and links. Not only will this make your content richer, but it will increase your SEO (search engine optimization) rating.
5. Post pictures, videos, and links. Not that you have to have a link in every sentence, or even every post, but when properly used, these elements will fill-out a blog. As an added bonus, they’ll increase your SEO (search engine optimization). As a beginning blogger, don’t plan to get much traffic from search engines, but as you build up your base and learn other SEO tricks, you’ll move up the listings.
Get involved in the online community and make your blog feel like a community to your readers.
1. Follow other blogs and comment on them. This can be especially effective if you have a post which looks at the same issue from a different angle, or even outright disagrees with their view. People want all the angles, and you want other readers and bloggers to know about your unique take on the issues.
3. Host a contest. Reward your loyal followers and gain some new ones by offering a contest related to your theme. This is especially helpful if you have a product you’d like to promote. Promotional giveaway of your first book, anyone?
4. Get involved in a link exchange. Make friends with other bloggers and set up a program of linking between your blogs.
5. Use social websites. List your blog on LinkedIn. Post on Facebook and tweet on Twitter each time you update your blog.
5. Use social marketing tools like LinkedIn, Facebook, and Twitter.
Establish yourself as an expert. People are looking for a reliable expert, and if you give them a quality answer where you find them, they’ll follow you right back to your blog.
1. Answer questions on Yahoo and LinkedIn.
2. Get involved in online communities and forums.
4. Create a Squidoo lens. Squidoo can help you connect to a whole new community, and you can use that connection to draw people back to your blog by strategically linking to posts on your lens.
5. Publish an ebook. Once you’ve amassed a solid stock of blogging material, create a book. With easy online, self-publishing options, this is an easy tactic to increase your standing as an expert and your revenue.
Promote your blog offline. There is a bigger pool for this if you live in a large city, but unless you’re trying to stay out of your small-town rumor mill, there’s no reason not to try some of these tips.
1. Recruit your friends. Whenever someone starts talking about the environment, business, cooking, or whatever else your blog is about, have your friend trained to say, “Hey! My friend has a great blog about…”
2. Find your niche in their offline hangout. Is your blog political? Go to a coffee shop and make some new friends.
3. Get endorsements from other experts. You’ve already established yourself as an expert, but don’t forget to take advantage of opportunities to network with other leaders. Who is a leader? Anyone who influences people. Is your blog about childcare? Review some toys and let local toy store owners know what’s going on. It can be beneficial to both, if you recommend that people buy from that store.
4. Put up fliers.
5. Read aloud from your blog at an open mic night. If you don’t mind public speaking, this can be a great tool, especially for a blog with a creative bent.
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